Job Description

Summary

The Sales Development Representative executes outbound phone call campaigns and lead nurturing initiatives associated with our global demand generation program. This role makes outbound phone calls and emails to develop a pipeline of sales ready leads for strategic growth initiatives. The Sales Development representative contacts prospects and existing customers associated with the initial qualification of new requests, executes database research, and qualifies new contacts and accounts with the express goal of generating a robust pipeline of potential for the commercial team. This position includes cold and warm calling prospects to generate and qualify leads. The primary responsibility of the is to support the sales team in the overall demand generation activities to grow revenue in strategic segments. This is a hybrid role based in our Dublin, OH office. New college graduates seeking a career in sales or marketing are encouraged to apply.

Essential Duties and Responsibilities

• Executes demand generation telemarketing initiatives, including follow-up to digital marketing initiatives with the goal of uncovering or developing an interest in Hyperion’s products.
• Develops and executes nurturing initiatives to convert cold requests into sales-ready opportunities.
• Supports the sales team with market development initiatives and account-based marketing strategies, including account research, contact identification, and contact qualification through phone calls.
• Is the first line of follow up to requests from our website for both hot and warm leads; pre-qualifies and processes leads in our CRM to a sales-ready state.
• Supports the research of new accounts and new contacts for our CRM database. Makes initial contact with to qualify them as a potential target for our sales team.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Occasional travel to visit customers or consultants.

Education and/or Work Experience

• 0-3 years working in a B2B sales or marketing role, with an aspiration for sales.
• Use of MS Dynamics is preferred. Proficient computer skills. Familiarity with Microsoft Office Suite.
• BS Degree in Business Administration, Marketing, Management, Communications, MIS or similar is recommended , but not required .

Technical Skills/Physical Requirements

• Results-driven to generate leads to targets
• Excellent verbal and written communication skills to skillfully share value messages.
• Resilient and positive in the face of challenges to connect with contacts.
• Desire and ability to make outbound calls as part of the pre-sales process.
• Ability to quickly acquire knowledge of technical products.

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